Nashville, Tenn. and Munich, Germany – June 16, 2011: Griffin Technology Inc., makers of innovations for everyday life, and algoriddim, makers of the line of djay products for Mac and iOS devices, are excited to announce DJ Cable for iOS devices is now available. Designed specifically to work with algoriddim’s for djay for iPad, winner of a 2011 Apple Design Award, and djay for iPhone and iPod touch, the DJ Cable allows users to have the ultimate mobile DJ experience in the palm of their hands.

Users can take full advantage of the Split Output mode, which cues upcoming songs through headphones, independently of the live mix that is sent through the speakers. This is the perfect solution for DJs on-the-go using headphones to preview and prepare the next song to ensure the audience can groove seamlessly to the playlist. The DJ Cable offers a unique experience for beginners and professionals alike turning any social event into the ultimate dance party.

“We are delighted to team up with algoriddim to bring DJs a portable solution for their art,” said Mark Rowan, President of Griffin Technology. “With DJ Cable, DJs can now easily spin music using their favorite iOS device with advanced functionality of pre-cuing the next song.”

“djay has fundamentally changed the DJ landscape, and with the introduction of DJ Cable, professional song stylists now have the ability to go completely mobile without sacrificing audio functionality or quality,” said Karim Morsy, CEO of algoriddim.

Using djay, users can mix songs directly from the iTunes library on a hyper-realistic, dual-turntable interface. Perform live, record mixes on-the-go or enable Automix mode to let djay mix a favorite playlist automatically. With unprecedented ease-of-use and innovative multi-touch mixing features, djay takes DJing to the next level.

Compatible with iPad, iPhone and iPod touch, the DJ Cable is available for $19.99 at The Apple Store or at www.griffintechnology.com. To purchase algoriddim’s djay app, please visit the App Store at itunes.com/appstore.

For additional information about Griffin products, visit www.griffintechnology.com and contact Madison McClymonds at 305-576-1171 ext. 146 or via e-mail at madisonmcclymonds@maxborgesagency.com.

About Griffin Technology
Founded on Paul Griffin’s kitchen table in 1992, Griffin Technology Inc., is today one of the world’s foremost creators of accessories for home, mobile, and personal technology. Unique products such as iTrip®, PowerMate®, iFM®, iMic®, and Evolve® Wireless Speaker System have broken new ground in consumer electronics and created loyal fans the world over. Today, Griffin products are conceived, designed, and developed in-house and continue to push the envelope of the industry they helped create. Learn more about Griffin’s entire range of ingenious designs at www.griffintechnology.com.

About algoriddim

algoriddim is a Germany-based software company specializing in cutting-edge audio and multimedia applications for Mac, iPad, iPhone, and iPod touch. Its mission is to develop software that is intuitive and user-friendly, yet offers the quality and power of professional level software. algoriddim, winner of an Apple Design Award for djay for iPad, consistently seeks out innovative methods for accommodating the needs of its customers, and its flagship music software. djay is now serving a broad international audience of music lovers, professional DJs and world-class musicians. To learn more about algoriddim, please visit www.algoriddim.com, www.facebook.com/djaysoftware and twitter.com/algoriddim.

Contact
Jackie Ballinger
Public Relations Director
Griffin Technology
jackie@griffintechnology.com

Madison McClymonds
Account Executive
Max Borges Agency for Griffin Technology
305-576-1171 x. 46
madisonmcclymonds@maxborgesagency.com

Jennifer Reiss
Account Manager
Max Borges Agency for Griffin Technology
305-576-1171 x. 41
JenniferReiss@maxborgesagency.com

Frederik Seiffert
algoriddim
pr@algoriddim.com

Kristin Amico
Matter Communications for algoriddim
(401) 351-9504
algoriddim@matternow.com

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